Monday, December 23, 2019

Strategy for Competing with Microsoft Fight or Flight

ASSIGNMENT Course Title: Introduction to Business Course Code: BUS 503 Sec: -- Submitted To: --------------------- Lecturer, MBA Program, BRAC University Submitted By: S. N. S. Date of Submission: 14/08/2013 Case 2.1: Strategy for Competing with Microsoft: Fight or Flight? Question-1: Was it ethical for Microsoft to force users of its Windows operating system to use its internet browsers as well by bundling the programs together and preventing PC manufacturers from making other software available to computer buyers? Was Microsoft’s behavior toward its rivals ethical? Why or why not? Answer: By bundling its internet browser and other programs together Microsoft was forcing its buyers to use their browser†¦show more content†¦Answer: After the sniper attacks were over businesses might have taken some steps to get their customers to return, such as- * Promotional activities like buy and get free offer. * Membership offer with cash discount. * Hotels might offer free meals like breakfast or dinner free to attract customers. * Tour bus companies could minimize its service charge To maintain the increased demand for their goods and services the steps Peapod might have taken are: * Open more branches near to localities. * Minimize service charge. * Deliver products within a short time. * Special discount on certain groceries of daily use. * Hire more drivers for quick service. To maintain the increased demand for their goods and services the steps Takeout Taxi might have taken are: * Could increase their service range by delivering foods more than 125 restaurants. * Minimize service charge. * Offer packages like discount on holidays, free food items etc. Question-2: What other types of natural disasters or social crises might affect demand in a community or region? Answer: There are many types of natural disasters or social crises which might affect demand in a community or region, for example- * Flood, * Tsunami, * Drought, * Recession, * Inflation, * WorldShow MoreRelatedLinux vs. Windows Case Study Essay6033 Words   |  25 Pagesthe footsteps of Unix. When you look at the history of ATT and Microsoft you start to see a lot of parallels. ATT and Microsoft both managed Unix and Windows as a proprietary platforms. ATT and Microsoft both faced major regulatory challenges with ATT’s forced breakup in 1982 and Microsoft’s antitrust ruling in 1998. Viewed in this context, Microsoft has been following in ATT’s footsteps. This begs the question, is Microsoft doomed to repeat with Windows the same mistakes ATT made withRead MoreInternational Journal of Business and Social Science9147 Words   |  37 PagesOffensive Strategies for Market Success Dr. Peter Yannopoulos Associate Professor Brock University, St. Catharines Ontario, Canada, L2S 3A1 E-mail: pyannopoulos@brocku.ca Tel: (905) 688-5550 ext. 3909 Abstract In industries in which there is strategic interaction among competing firms, companies are continuously involved in defensive and offensive strategies. In this paper we discuss several defensive and offensive strategies that managers can you for market success. Defensive strategies are dividedRead MoreJetblues Good Service Quality9603 Words   |  39 PagesJet Blue was birthed in 1999 by David Neeleman and went public in 2000 as an independently owned and operated Airline. Headquarters is located in Long Island, New York with its main base at John F. Kennedy International Airport with most of the flights occurring in the United States and the Caribbean (Docslide, 2015). From its very essences, JetBlue showed high signs of profitability, initially the company set out to sell over five and a half million shares at an average of $25 per share. HoweverRead MorePortfolio for Organizational Behavior17518 Words   |  71 PagesSummary amp; Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.6 2. Perception And Attribution†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..9 3.3 Article- Angry flight attendant becomes cult hero†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.9 3.4 Summary And Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..11 3. Motivation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦13 4.5 Article- Companies’ Concerns Competing to hire the best and motivate the rest†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....13 4.6 Summary And Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦19 4. Personality†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦22 Read MoreTHE CRIMSON PRESS CURRICULUM CENTER THE CRIMSON GROUP, INC. Note on Conflict Management5388 Words   |  22 Pageswho may be testing the organization’s capabilities by, say, ask- ing for a small order on a tight time schedule. Sales people also may deal with customers who are moving toward or have established just-in-time manufacturing or product availability strategies, and who therefore demand rapid delivery schedules. In short, sales managers and their staffs face an uncertain and frequently turbulent environment. By contrast, the typical plant manager’s environment is one of tight production schedules, ma-Read MoreBlue Ocean Strategy A Literature Review5808 Words   |  24 Pages Blue Ocean Strategy-A Literature Review Adesola Rotimi - 1208465291 Rushik Dave - 1207736604 Siddharth Joshi – 1000948757 IEE 552-Strategic Technologic Planning Dr. Dan Shunk August 11, 2015 â€Æ' Abstract: This literature review aims to provide an in-depth study of the term â€Å"Blue Ocean† and its strategy. Its purpose is to identify existing literature on the subject topic and gain a complete understanding of the topic. This literature review concentrates on journal articles, bookRead MoreApple Inc Marketing Plan9306 Words   |  38 Pagespractical application of Apple iPhone marketing plan especially its market penetration in areas like U.S and India. Please see Appendix for company’s information. The objective of the assignment is: âž ¢ To critically analyse the marketing strategy of Apple iPhone. âž ¢ To assess the marketing plan and various factors like marketing audits, Marketing mix and different kinds of analysis with respect to the industry in the world of mobile market. âž ¢ To report PESTEL and SWOT analysisRead MoreMarketing Mistakes and Successes175322 Words   |  702 Pagesprevious example, the loss of competitive position in one or a few markets may reflect circumstances beyond the firm’s immediate control, such as an aggressive new competitor who is drastically cutting prices to â€Å"buy sales.† In this situation, all competing firms will likely lose market share, and little can be done except to stay as competitive as possible with prices and servicing. However, closer investigation may reveal that the erosion of business was due to unreliable deliveries, poor qualityRead MoreDesigning a Customer Driven Statergy23698 Words   |  95 PagesDesigning a Customer-Driven Marketing Strategy and Integrated Marketing Mix 7 Customer-Driven Marketing Strategy Creating Value for Target Customers Previewing the Concepts So far, you’ve learned what marketing is and about the importance of understanding consumers and the marketplace environment. With that as background, you’re now ready to delve deeper into marketing strategy and tactics. This chapter looks further into key customer-driven marketing strategy decisions—how to divide up marketsRead MoreHow  Local  Companies  Keep  Multinationals  at Bay6712 Words   |  27 PagesHow  Local  Companies  Keep  Multinationals  AT BAY Contents 1. A Six-Part Strategy for Success 2. How One Local Winner Wove Its Strategy 3. Beating the Locals at Their Own Game 4. Fifty Homegrown Champions To win in the worlds fastest-growing markets, transnational giants have to compete with increasingly sophisticated homegrown champions.  It isnt easy SINCE THE LATE 1970s, governments on every continent have allowed the winds of global competition to blow through their economies.  As policy

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.